Welcome to OneUp Holdings Ltd’s (“Up”, “we”, “us”, “our”) cookie policy.

Our websites and apps (the Sites) use cookies to distinguish you from other users of our Sites. This helps us to provide you with a good experience when you browse or use our Sites and also allows us to improve them.

If you have any questions about this policy, please contact our data privacy team by email at [email protected]

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.

We use the following cookies:

Third Party Cookies

We use Google Analytics on our Sites. This is a third party cookie operated by Google. More details are provided in the list of cookies below. Click on this link to view **Google’s Privacy Policy.** To opt out of being tracked by Google Analytics across all websites, please visit the **Google Opt Out page.**

You can find more information about the individual cookies we use and the purposes for which we use them in the table below:

Cookie table

Cookie table - Up Website

| Cookie Title

Cookie Name Purpose and whether the cookie is ‘strictly necessary’. Duration
Cloudfare
__cf_bm Yes, cookie is used for load balancing
The "__cf_bm" cookie is a cookie set by Cloudflare and is considered necessary for the proper functioning of their "Bot Management" service, which helps identify and mitigate automated traffic (bots) on websites protected by Cloudflare, making it essential for website security against malicious automated activity; therefore, it is generally considered necessary for sites using Cloudflare's bot protection features. 30 minutes
Google
_ga No. Distinguishes unique users by assigning a randomly generated client ID. 1 year
Hubspot
hubspotutk No. This cookie is used to track a visitor's identity and maintain session state across multiple visits to your website. 6 months
Hubspot
__hssc No. Used to track sessions on your website. It helps HubSpot determine if the user is in a new session or an existing one. 30 minutes
Hubspot
__hssrc No. Used to track the source of a session. It is set when a user starts a new session and is used to identify the origin of the visit (e.g., organic search, paid ad, social media). Session(browser close)
Hubspot
__hstc No. Main tracking cookie for HubSpot. It tracks visitors, sessions, and campaigns. 13 months
Hubspot
__hs_cookie_cat_pref No. Used to store the user's cookie consent 13 months

Cookie table - Administrative Portal

| Cookie Title

Cookie Name Purpose and whether the cookie is ‘strictly necessary’. Duration
Hotjar
_hjSessionUser No. Unique user ID for tracking across sessions 1 year
Hotjar
_hjSession No. Maintains user session for analytics Session(browser close)
Google
_ga No. Distinguishes unique users by assigning a randomly generated client ID. 2 years
Google
ga<container-id> No. Used to persist session state and track user interactions. 2 years
Google
_gid No. Distinguishes unique users for a single day. 24 hours
Google
_gat No. Throttles request rate to limit data collection on high-traffic sites. 1 minute
Google
gat<container-id> No. Used to throttle request rate for specific containers. 1 minute
Google
_gac<container-id> No. Contains campaign-related information for tracking conversions. 90 days